Category: Internet Marketing

Internet Marketing

3 kinds of Internet marketing customers (continued)

In our previous post (3 Kinds of Internet Marketing Customers)we talked about customer A and how they will likely not succeed at their Internet marketing unless they become more like customer B or C. In this post we will talk about customer B. Customer B recognizes that having a website isn’t about “Build it and […]

Internet Marketing

3 Kinds of Internet Marketing Customers

In our business we have found that basically we have three types of Internet Marketing customers that come to us. Let’s call them internet marketing customer A, B and C. Here is an example of internet marketing customer A, based upon our real world customers. (We won’t mention any names or other identifying information as […]

Internet Marketing

The Power of Web Analytics

Most small businesses on the Internet today don’t really understand the power of web analytics. They’ll spend $300 running an advertisement in the newspaper each month which has limited exposure and is time-sensitive on its return but when it comes to marketing and promoting their website they spend nothing at all or next to nothing. In […]