Category: Search Engine Marketing

local search marketing
Search Engine Marketing

The power of local internet marketing

Utilizing local internet marketing search engine optimization (SEO) can be a powerful way to increase traffic to your site from outside of your local area.¬† Local SEO is a way of getting Google to rank your site for certain search terms and keywords, but it can also be a great way to increase traffic to […]

local seo signpost
Search Engine Marketing

The benefits of local search

What is local search and why is it important? Local search is a very new concept in the world of search, but one that is growing in importance and relevance. Local search refers to the way that websites are rated by users based off of their location. The more specific your keywords are, the more […]

Keyword Ranking written in search bar on virtual screen
Search Engine Marketing

A Beginner’s Guide to Keyword Research

A Beginner’s Guide to Keyword Research If you’re writing content for your website or blog, keyword research is essential. Find out the essentials in this quick guide. There are more than 5 billion internet¬†users worldwide, making it the perfect market for a business to grow and reach more clients. Of course, the only way of […]

Website traffic improvement
Search Engine Marketing

A Quick Guide to SEM (Search Engine Marketing)

A Quick Guide to SEM (Search Engine Marketing) Search engine marketing is a great way to get your business to stand out from the competition. Here is a quick guide to using SEM. If you are concerned about effectively marketing your business and engaging your target audience, you need to understand search engine marketing (SEM). […]

importance of seo
Search Engine Marketing

How to search for keywords that increase rankings and clicks

Relevant keywords are essential for every online marketing campaign. Learn how to search for keywords that increase rankings and clicks. American companies plan on spending $80 billion on search engine optimization (SEO) this year. SEO is an effective marketing strategy that can help you reach more customers. If you don’t know how to search keywords […]